CES 2025 highlighted remarkable innovations in the world of smart glasses, marking a new chapter for wearable technology. Manufacturers introduced models ranging from solutions for everyday lifestyle to devices designed for professional applications, aiming to integrate the digital world into our lives more naturally. In this article, we provide an overview of the most interesting […]
Author Archives: Comunicazione Brochesia
30
Jan
Jan
In recent weeks, numerous online news outlets have covered the NeXTraIn.PortS project and the significant role played by both the Northern Tyrrhenian Sea Port System Authority and Brochesia’s augmented reality technology in the initiative. This media attention highlights how digital transformation in the port sector is becoming an increasingly central topic, with innovative technological solutions […]
30
Jan
Jan
Brochesia will participate in MIDO Eyewear Show 2025, the leading international trade fair dedicated to eyewear, which will take place in Milan from February 8 to 10. On February 10, we will be hosted by Elis and Confindustria Belluno Dolomiti at booth H29 in Pavilion 1 at Fiera Milano, Rho, to present our augmented reality […]
18
Dec
Dec
Digitalization is revolutionizing numerous sectors, and the port industry is no exception. Among the most innovative initiatives in this field is NeXTraIn.PortS, a European project aimed at transforming the training of port operators with innovative technologies and methods, including the integration of augmented reality in ports operations. This technology is incorporated into training programs to […]
11
Dec
Dec
From December 16th to 18th, we proudly participated in the New Space Economy ExpoForum (NSE 2024) at Fiera Roma. As guests of the regional collective organized by Regione Lazio, Lazio Innova, and the Rome Chamber of Commerce, we were located at Pavilion 2, Stand C23, where we showcased how our Augmented Reality solutions can contribute […]
22
Nov
Nov
Founded in 1961, Macchi S.p.A. is an Italian excellence in the blown film extrusion sector, globally recognized for its technological innovation and sustainability. With a long history of patents and advanced solutions, the company has continually evolved its offerings to meet the demands of an ever-changing market. To sustain this growth, implementing a vast sales […]
31
Oct
Oct
Brochesia’s participation at Welfair 2024, held from November 5-7 at Fiera Roma, concluded with very satisfying results. Hosted within the regional collective organized by Regione Lazio, Lazio Innova, and the Camera di Commercio di Roma, we had the opportunity to showcase our augmented reality solutions to a highly specialized audience, which included international buyers, delegations […]
15
Oct
Oct
Brochesia’s participation in the Blue Planet Economy Expoforum 2024, held at Fiera Roma from October 16 to 18, was an important opportunity to showcase our commitment to technological innovation and sustainability in the maritime and renewable energy sectors. As part of the collective organized by Regione Lazio and Lazio Innova, we had the chance to […]
11
Oct
Oct
From October 14th to 18th, 2024, Brochesia had the honor of participating in GITEX Global, one of the world’s leading events for technological innovation, held at the Dubai World Trade Centre. In collaboration with Huawei, we were hosted in the Etisalat complex, where we had the opportunity to present our augmented reality software to a […]
08
Oct
Oct
Quality control is a critical phase for all companies operating internationally. When there are dozens of suppliers located in various regions around the world, conducting effective inspections can be a logistical and operational challenge. Oakley, a renowned brand of EssilorLuxottica specializing in sports eyewear and technical clothing, has found an innovative solution to optimize quality […]